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Do you know what your most wasted web page is on your site?

Do you know what your most wasted web page is on your site?

Among the millions and millions of web site pages out there, one kind of page is often wasted space just begging for some marketing think. And no I’m not talking about the About Us page, but it might be close second. Most businesses online understand the need to capture leads through ebook, seminar and email newsletter sign-ups. Depending on the service you use the technology that drives these forms almost always redirects the subscriber to a success or thank you...

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Looming Challenges Facing B2B Marketers

Looming Challenges Facing B2B Marketers

The increasing challenges for B2B marketers in 2010. The top 10 challenges for B2B marketers now are: Greater difficulty getting quality leads Generating volume of leads Longer Sales Cycle What do you think? Is this your top three? Would you maybe add a struggle with social media ROI or maybe an internal struggle with sales regarding follow through as your biggest challenges?

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4 Tips to Turn New Customers Into Repeat Customers

4 Tips to Turn New Customers Into Repeat Customers

So much of our energy is spent trying to attract new customers. We want to increase brand awareness, make new connections and woo new customers into our stores.But we’ve all been told that keeping an old customer is cheaper than acquiring a new one. So what are you doing to make customers swoon once you’ve already attracted them? What are you doing to turn new customers into repeat and even lifelong customers? Here are 4 tips to help you do...

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