Internet Retail Sales Now 10.5% of all Retail Sales.

Derryn Coetzee — Fri, 07 Jan 2011 11:03:49 +0000

Latest UK Figures Internet Retail Sales

Internet retail sales now account for approximately 10.5 per cent of all retail sales. This is the highest proportion since the series began. In comparison, in November 2009 this proportion was 7.9 per cent.

On average, weekly internet retail sales in November 2010 totalled £660 million compared with the average weekly value for all retailing at £6,300 million (excluding automotive fuel).

Month on month changes

During the period October to November 2010, the average weekly value for internet retail sales, non-seasonally adjusted, grew by 37.5 per cent. In comparison the average weekly value for all retailing grew by 10.2 per cent.

Year on year changes

Between November 2009 and November 2010 the average weekly value for internet retail sales, non-seasonally adjusted, grew by 36.6 per cent. In comparison the average weekly value for all retailing grew by 3.4 per cent.

Historic

Over the past five years the last Monday in November and the following week has seen a peak in retail sales made over the internet. This period is not included within these statistics but its impact will be seen in the December 2010 data released on 21 January 2011.

Coverage

The ONS experimental internet sales statistics used is part of the Retail Sales (RSI) statistics. Retail sale of goods made over the Internet are collected and included as part of the monthly turnover data provided by businesses. RSI is a monthly survey of approximately 95 per cent of the retail sector in terms of turnover in Great Britain.

Ecommerce Sites: Should you list your products on 3rd party sites (like Google Shopping) in addition to my ecommerce site?

Derryn Coetzee — Fri, 03 Dec 2010 15:42:34 +0000

Absolutely. These shopping sites are highly visited and your competition likely has their products listed on 3rd party sites. Many shoppers use these sites for comparison shopping and it is important that your products are visible. Your products need to be in front of as many people as possible, and this means presenting them in every economically viable channel. For most online stores, marketplaces like Google Shopping, eBay, and Buy.com are economically viable and tend to drive incremental revenue. Keep in mind that a product sold on a marketplace will have an additional fee on it. Get these buyers back to your site for repeat purchases!

Please contact us to discuss you ecommerce website requirements in more details.