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Tag Archives: Web Strategy


14 SEO tools for better rankings


I try a few of these tools and sites out every now and again here are a few for you to try yourselves and see which ones you like: The Free Dictionary I consider this to be one of the most valuable resources out there for keyword optimization. In addition to just showing you the meaning of a word, the dictionary also shows words of the same root and thesaurus entries. Use it to approach your keywords from more than...

Vital Elements To Your Website Strategy & Website Plan?


In Website Strategy and Planning, Jen Kramer shows that there is more to building a website than just implementation. She describes how to create a plan that will ensure the end product meets the clients needs and is as efficient and scalable as possible. Jen explains how to identify the right technology for the design, whether it is CMS-driven or static, and how to organize content and graphics. She shows how to create a project proposal that includes pricing and...

Autoresponders – 24/7 Lead Generation


While most people in the B2B marketing world have certainly heard of email autoresponders at this point, this vitial marketing tools still have a fairly low adoption rate. In some cases that’s because they aren’t seen as a good fit with the types of products and services being offered. But in many more I suspect it’s because they simply aren’t understood very well.

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