14 Jan 2011 in Social Media
This video clip on Seth Godin’s reply about business social media strategy summaries where most business are going wrong by focusing on getting more network connection. Instead of focusing on developing meaningful and long-term partnerships.
07 Jan 2011 in Digital Marketing
Restaurant guidebook links to online content for fresh reviews. Bringing the online and offline worlds together is a rich source of opportunity for publishers, combining the tangible benefits and convenience of physical ownership with the opportunity to deliver up-to-the-minute content. Bringing this concept to the restaurant guide, Italian 2Spaghi.it has launched the SpagoGuida 2011, a physical directory of restaurants that links to online reviews. The guide is available from the company’s website for EUR 15.90, and offers listings of over 1,000...